KANE BROWN CHARITY CONCERT
Multi-platinum, CMT 2022 Artist of the Year, and 5X AMA award-winning country singer and lyricist, Kane Brown preformed at University of Cincinnati’s Fifth Third Arena. The charity concert was held on October 28th benefitting the McLendon Minority Leadership Initiative. It's was the first concert to be held at Fifth Third Arena since the 2018 renovations presented by ProLink, altafiber and Fifth Third Bank. Through my Fall 2022 internship with G3Marketing | Procamps, I had the amazing opportunity to design the digital and physical collateral to promote the concert.
RECAP VIDEO:
DIGITAL AND PRINT PROMOTIONAL MATERIALS:
Worked with Kane Brown’s team to approve a final design to release promotional material for the concert.
Digital designs included flyers, social media posts (Facebook, Instagram, and Twitter), digital media ads, email marketing campaigns, mobile tickets, and kanebrowncharity.com website
Printed material included flyers, yard signs, banner, credentials (3 designs), easel signs, photo-op backdrop, and VIP itineray
ORIGINAL FLYER
EMAIL AD
APPLE WALLET TICKET
COLBY JONES STUDENT TICKET REPOST
SIGNED POSTER
PRINTED FLYERS
GREEK LIFE YARD BANNER
KANE BROWN CONCERT SIGNAGE AT FIFTH THIRD
GREEK LIFE YARD SIGN
CREDENTIALS AND PHOTO- OP BACKDROP:
Designed three different colored credentials for VIP, Staff, and Media following the theme of the promotional materials. Created a step-and-repeat photo-op backdrop for VIP as well as Staff members to utilize when taking pictures with Kane Brown. The repeated patterned included logos from Kane Brown, Mclendon Minority Leadership Initiative, Fifth Third Bank, Altafiber, Prolink, and G3 Marketing.
ICONIC COLLEGE COACHES INCLUDING SEAN MILLER (XAVIER), JOHN CALIPARI (KENTUCKY), AND BILL SELF (KANSAS)
STAFF AND VIP CREDENTIALS
SIMPLE TRUTH X PROCAMPS AND KANE BROWN’S PHOTO-OP STEP AND REPEAT BACKDROPS
VIP MEMBERS INFRONT OF KANE BROWN’S PHOTO-OP BACKDROP